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June 2, 2009

Eye Lift Creams and Why They Don’t Work

Over time, our skin loses elasticity.  Elasticity is facilitated by collagen, the protein that forms the structure of the skin.  Over our lifetimes, collagen is subjected to the wear and tear of sun damage, free radicals and age-related hormonal changes and eventually breaks down.  The result is wrinkles and sagging skin.

There are ways to boost collagen production, all of which involve internal support for the collagen structure making up 75% of our skin.  There is simply no way to strengthen or rejuvenate the internal structure of the skin with topical creams because it is a systemic process.

This is why eye lift cream and eye lift gel, no matter how effectively or convincingly they are marketed, will not lift your lids. False hope, false advertising.  The sheer weight of the sagging eyelid skin (or excess skin at any age) requires external physical support, a substitute for the skin’s internal structure.  What creams do is temporarily add a little moisture to the skin, but not nearly enough to replace the structural strength needed to keep the skin from sliding forward.

Eye Magic does exactly what’s necessary-replaces the lost internal structure of the eyelid skin with a solid material that supports the eyelid skin externally, something eye lift creams simply can’t do.  As the ideal non-surgical alternative to blepharoplasty (eyelid surgery), Eye Magic is specifically designed to quickly and easily restore sagging or drooping eyelids to a youthful shape. The thin, translucent strips hold back drooping upper eyelid skin, restoring the natural curve of the lid and revealing the eyelid underneath.  Kiss your eyelid problems goodbye!

A single application lasts all day.  Apply with your morning makeup and take off before bed.  Use every day or as desired.  Eye Magic is a must for special occasions and photos when you want to look your best.  It’s a simple, effective solution for  your sagging eyelids!

Visit www.eyemagic.net for more information on Eye Magic products.

March 23, 2009

The Eye Magic Eye Lift Story

Hello world! My name is Cecily and I’m the creator of Eye Magic. The story of how I came up with Eye Magic is perfect for my first blog post, so here is a somewhat abbreviated version of how it began.

Everyone in my family has deep set eyes and drooping eyelid skin. It’s genetic, starts early with us, and by my late 30s, I looked old and tired beyond my years. Not only that, but the excess skin on my eyelids sat right on top of my eyeballs making me feel tired when I wasn’t. It drove me crazy. I couldn’t afford the eye lift surgery (upper blepharoplasty) and really didn’t like the idea of the possible complications (like nerve damage resulting in not being able to fully close your eyelids—yes, a friend had this happen and there’s no fixing it).

So I began to experiment with all kinds of nonsurgical solutions for sagging eyelids. I tried everything: double-sided tape, scotch tape, cloth tapes, glue, sticky potions, egg whites, first aid, everything under the sun. No luck. I worked on it (on and off) for three years and came so close. Then, as it often happens, about ready to give up, I got my husband involved and we made one small change. It worked perfectly! I had eyelids again and it was so easy! It was literally like magic. We decided right then to call it “Eye Magic”.

After all that work, I realized I had been going about it the wrong way. I was trying to hide the excess skin up under the brow when all that was needed was a little support to keep the skin from sliding forward.  Creating this eye lift was as simple as that.

Once the problem was solved, the big work began, getting a patent and manufacturing the product. That took lots of focus, money and time. It was a team effort. Then, with the product in hand, we started work on the website.

For several months before launching the website, I did my own real world testing. It was amazing how many people told me I looked great. I held my breath just waiting for the peering look, the sly question, the outright smirk. It never happened. It’s been several years now of daily wear and, as far as I can tell, no one has ever noticed! I’ve realized that not only are the strips virtually invisible, but people aren’t expecting to see anything because my eyes look so natural. On me, the little fix is hidden away back in the comfy spot where the excess skin is held in place.

So hurray! You’re here at the website where we’re offering this simple, non-surgical solution to people like me; those who want a fix for their upper eyelid problems but don’t want eyelid surgery, can’t afford eyelid surgery, or who aren’t obsessed but want to look great for that special occasion (like that pesky high school reunion. I looked fantastic at mine—in no small part because of Eye Magic. I loved it).

I have used Eye Magic every day for several years now. It takes ten years off my face instantly. I never cease to be amazed by that. So if you are tired of looking tired and want to look younger (who doesn’t?) try Eye Magic. You won’t believe your eyes!

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Posted by: cecily @ 2:29 pm
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